In 1925 Miss Enid Justin founded Nocona Boot Company. She had one simple goal in mind – she wanted to carry on her father's tradition in the town he loved of making the best in quality western boots.
H.J. "Daddy Joe" Justin, in 1879 her father arrived in West Texas from Indiana. With him he carried the hope for a new life.
“Daddy Joe” settled in a town that sits in the Red River Valley named Spanish Fort, right on the Texas-Oklahoma border east of Wichita Falls, Texas on the old Chisholm Trail. He celebrated in cowboy songs and frontier lore, the Chisholm Trail was a place of long trail drives. Over a span of three years 1,500,000 cattle moved over the famed trail.
With some boot making tools and 25 cents, "Daddy Joe" started a shoe repair shop. Once he had saved up enough money, he purchased leather to make a pair of boots, he then sold them for more leather and he made several more pairs.
With every detail "Daddy Joe" was a perfectionist of his handcraft. He began a tradition of fine craftsman bootmaking. The cowboys would come through on their cattle drives, and “Daddy Joe” would measure their feet. Once they were on their way back, they would come by and pick up their boots.
The railroad came through Nocona, Texas, in 1887, just south of Spanish Fort. Once this happened, "Daddy Joe" moved his boot factory and his family to Nocona and to better shipping facilities.
For the next 12 years she worked with her father, absorbing his knowledge, and his love for the hand-crafted boots and learning the fine points of the trade.
In 1918 after "Daddy Joe" passed away, members of the family wanted to move the business to Fort Worth. Miss Enid stayed, knowing that "Daddy Joe" would want the company to stay in Nocona. Her brothers, in 1925 moved to Fort Worth and took all the equipment with them.
Miss Enid knew she had to make a decision and she did. Miss Enid took out a loan for 5,000 and kept seven employees to work in her small shop. She founded what became the Nocona Boot Company.
Miss Enid during those first few years turned her home into a boarding house, worked as a shipping and sales clerk, a credit manager and stenographer. Some men had trouble doing business at first because she was a lady bootmaker, they soon discovered that the quality of her boots were just as good as her late father's.
The company was on its way to having a national reputation as a quality bootmaker. The Nocona Boot Company merged with Justin Industries in 1981, parent company of the Justin Boot Company, the histories of the two family bootmaking histories came full circle.